FOR IMMEDIATE RELEASE
Toronto - On the eve of the federal budget
a new Nanos survey has found a majority of Canadians support or somewhat
support the position staked out by Heritage Minister James Moore one day after
the election that the Conservative government will maintain or increase CBC
Six-in-ten respondents (59%) to the survey support or
somewhat support Moore's May 3rd statement that "We
have said that we will maintain or increase support for the CBC. That is our
platform and we have said that before and we will commit to that." One-in-four (24%) somewhat oppose or oppose this statement.
"Even though there is a strong appetite among Canadians to
get the deficit under control, our survey found that Canadians also prefer funding
to the CBC should be maintained ,"
said Nik Nanos, President of Nanos Research.
There is wide speculation that the Harper government will
target the CBC for cuts that are greater than those imposed on other
departments and agencies because of the strong ideological opposition to public
broadcasting that is present in the Conservative caucus.
"The results are very clear. Citizens hold the CBC in high regard. They know funding cuts will have a
negative impact on local and national news and Canadian content, and they do
not want their national public broadcaster targeted for punishing cuts," said
Ian Morrison, spokesperson for the watchdog group Friends of Canadian
Broadcasting which commissioned the poll.
The survey found that CBC services are well used by
Canadians and that these services have achieved high levels of satisfaction
among their audiences:
More than eight in ten Canadians said they
either regularly (27%) or occasionally (59%) watch CBC Television and are
satisfied (28%) or somewhat satisfied (52%) with the programs broadcast.
More than four in ten said they regularly (12%)
or occasionally (33%) listen to CBC Radio, while half (53%) never listen to CBC
Radio. Of those who listen to CBC radio, more than eight in ten are satisfied
(34%) or somewhat satisfied (48%) with programs broadcast.
Nearly six in ten Canadians (58%) said they have
never visited the CBC.ca website, while about four in ten said they either
regularly (7%) or occasionally (33%) visit the website. Overall, those who have
visited the website are satisfied (32%) or somewhat satisfied (48%) with the
The results presented here are based on a representative
online survey of 1,004 Canadians conducted between March 9th and 12th, 2012. The data has been
weighted using the latest Census results to ensure that the final sample group
is representative of the Canadian populace..
For information: Jim Thompson 613-447-9592
report said that Canadians are more likely to support maintaining current
funding compared to a cut or increase
A full-page ad that appeared in The Hill Times highlights new opinion research showing that 6 in 10 Canadians want the Harper Conservatives to keep their election promise to increase or maintain funding to the CBC.
March 23, 2012 - Opinion Poll - Canadians on the CBC by Nanos Research
New opinion research shows Canadians are generally satisfied with the programs and content provided by the CBC and believe that possible cuts would likely have a negative impact in terms of Canadian content, local news and national news.