26, 2011, the Canadian Broadcasting Corporation announced plans to open a local
radio station in London in the autumn of 2012. This station would be rooted in
the community broadcasting regional news and information shows in place of distant
programming currently originating from Toronto.
reaction to this announcement and measure attitudes about the CBC in general,
Friends of Canadian Broadcasting conducted a special opinion survey of a
representative sample of adult residents of London and area as part of a
national opinion research project.
A series of
three questions reveals that residents of the London region are generally very
supportive of the CBC's proposal, would like their MP to champion the new
station, and are prepared to see the CBC's budget increased in order for the
national public broadcaster to be able to deliver the station as promised.
also presents data from the survey comparing the attitudes of London region
residents with Canadians generally.
Download full report
 The online
survey of 2022 adult Canadians conducted from November 4 to 10 has a margin of
error of +/- 2.18%, 19 times out of 20. London region data are based on a sample of 402 adult
Canadians living in the area and have a margin of error of +/- 4.89%, 19 times
out of 20. The survey was designed
and administered by political scientists Peter Loewen, Assistant Professor at
the University of Toronto and Daniel Rubenson, Associate Professor at Ryerson
University. Fieldwork for the poll
was done by Vision Critical on the Angus Reid Forum National Panel.