Source: Globe and Mail
Next year, it'll be all about dance at CTV.
A week after the popular So You Think You Can Dance Canada wrapped up
its glitzy first season, the broadcaster announced yesterday it would
put its other heavyweight reality talent show on a one-year "rest,"
deciding not to air Canadian Idol in 2009.
Idol finished its sixth season this fall. The show remains a ratings
monster, scoring an average of 1.47 million viewers in September,
according to ratings tracker BBM Canada.
But with the success of Dance – which crowned Montreal dancer Nico
Archambault its inaugural winner earlier this month after some 3.5
million votes were cast – CTV appears to have elected to not to produce
the costly Idol in a year when advertising revenues are expected to
drop sharply.
The move would preserve cash as the networks brace for a recession.
"As a result of the current economic climate, production of Canadian
Idol will rest for the 2009 broadcast year," the brief company
statement read.
CTV cautioned that it isn't cancelling the popular show, saying that
Idol programs in Russia, Germany and the Netherlands each took "rests"
and returned for another season.
Idol staff were told of the decision on Monday after CTV informed the
show's producer, Insight Productions, that the program was being put on
hold.
The network is retaining the rights to the series.
CTV is owned by CTVGlobemedia, which also owns The Globe and Mail.
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