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Canadians unhappy after Netflix retouches ‘Anne’ poster for American audience by Emma Macintosh

Apr 7, 2017

Appearance of freckly, carrot-topped, beloved heroine of the series, Anne Shirley, appears to have been digitally altered in Netflix posters for the U.S.

Source: Toronto Star

Anne Shirley’s imperfections are a major part of why generations of Canadians fell in love with her character in the Anne of Green Gables books, then the CBC reboot Anne.

So, when Netflix released a noticeably altered poster of actress Amybeth McNulty as Anne, Canadians noticed.

And they were upset.

On the poster, meant to promote the show to American audiences ahead of its online release on May 12, McNulty’s skin has been altered to look less freckly — freckles are one of Anne’s defining features — and more tanned.

The new poster, on which Anne appears bathed in golden light in the middle of a field, appears to eliminate the bags under McNulty’s eyes and alter Anne’s signature buck teeth.

Changes to the colours and lighting of the photo make Anne’s face appear thinner than in the posters plastered all over Canadian cities this spring.

In the series, Anne is 11 years old. McNulty is 15.

After a Twitter user pointed out the difference, Canadians and Americans alike voiced complaints via social media, saying the alterations were unnecessary and not true to the spirit of the character. There’s been no reply from Netflix as yet.
© Toronto Star

© Toronto Star