What's On TV? An Analysis of the Availability of Local/Regional and Canadian Programming

Jun 1, 1998

Overview

Using sources in the public domain, with reference to Winnipeg and Vancouver, the report assesses the state of locally-produced programming on Canadian TV. Major findings:

The availability of local programming on Canadian airwaves is decreasing.
Demand for local programming exceeds supply.
Over half the local programming aired on conventional stations is news; very little of it is aired during prime time.
Conventional networks often place Canadian content in “shoulder” periods, leaving prime time for foreign shows.
Community cable is on air less than half the time conventional broadcasters are, but still manages to air a large proportion of the local programming and fill category gaps

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